Winter Olympics Provides Style Inspiration

Every two years the Olympics come around and showcase the best athletes in the world in their respective sports. Last year’s Winter Olympics in Sochi, Russia have inspired designers to include the athletic trend in their Spring and Fall collections. Tommy Hilfiger, Louise Goldin, Marc by Marc Jacobs, James Long, Rebecca Minkoff, DKNY, Milly and Prada all showed sporty looks in their runway shows.

The key sports that designers focused on were lawn tennis and football. Modern interpretations of the timeless tennis dress were on display at Victoria Beckham and Louise Goldin Ready To Wear. This item is a natural for Summer and both dresses and separates were highlighted in their collections. Varsity looks that incorporate numbers or letters are also a key graphic element of the athletic trend and continue to prove very popular at retail.

The classic football jersey has been seen before but this year there are new upscale versions and this item has already been spotted on the streets of major fashion capitals around the world including Paris and New York. This is a great piece that can be dressed up to enhance a casual look. It can be worn with a pair of boyfriend jeans and there are some longer length football jersey dresses that look great with a motorcycle jacket and a pair of leggings. Alexander Wang has an embossed version with his name that has become the item this season.

Most of the collections seem to incorporate key items or details that are sports-inspired. At Prada, striped rib or flat knit trim gave the styles a retro 70’s basketball edge. The hoody was showcased at DKNY and Milly while polo shirt detailing popped up at Tommy Hilfiger.

The bomber jacket and gym shorts were updated both in fabric and color at Marc by Marc Jacobs. Sheer and cropped variations of the bomber popped up at Vera Wang and athletic powerhouse Lacoste. Rebecca Minkoff combined athletic stripes and bright active colors with bold graphics and contrast prints for an eclectic version of this trend. Some brands are playing it a bit safer by simply adding a contrast side stripe to trousers to give them a track pant feel.

Whatever your style, there’s an athletic look that just about everyone can incorporate into their wardrobe. Are you looking to showcase your athletic side and rock the Athletic Trend this Winter?

Juan E. Romero is the Owner and Creative Director of 65MCMLXV. He has more than twenty years of Fashion and Design Trend experience. You can find him on Twitter.

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Categories: Fashion